I started research on common passions & hobbies that motivate people, defined the problem to solve, and started jotting down what users should be able to accomplish via the site. 

The information architecture was drafted with a 'sequential' site structure in mind, with the goal of leading each specific user through a step-by-step process to whether volunteer, promote help needed, or promote local business. 

Users want more than one way to access/view volunteer events near them 

Users want a way to cancel registration/profile 

Users want information on “ types” of volunteer opportunities  

The layout of the copy and contents was set to a top-down approach to assist users who require screen readers. 

The inclusion of commonly used icons with text, and text fields  with visual cue icons, were included to assist all users in flow and functionality throughout the app. 

Color considerations were made, like ensuring there was  enough contrast between the text and the background, using a simple white background, and limiting the number of colors used for the site theme.

Finalize the design and enhance the functionality of the app based on feedback received by further usability studies

Run a usability test not just with locals in the community, but also small businesses and non profit organizations to understand any underlying pain points with the concept and goal of the app/site

Implement the app in a small community for beta testing, where metrics can be analyzed based on how many users register and volunteer, as well as the total of V-buck rewards redeemed.